"Barangay 143" is co-produced between Synergy88, TV Asahi (Japan) and August Media Holdings (Singapore). It will feature a celebrity cast including Cherie Gil, Alice Dixon and John Arcilla and millennial heartthrobs, Julie Anne San Jose, Kelley Day, Migo Adacer, and Ruru Madrid.
"Barangay 143" is a feel-good coming of age story of a young Korean boy whose search for his father brings him to the Philippines. Lost and desperate for answers, is here in this foreign land that he finds an unlikely family in a team of misfits whose only ambition is to bring glory to their hometown.
The announcement was made by Jyotirmoy Saha, CEO of August Media Holdings; Jackeline Chua, Managing Director and Co-Founder of Synergy88 Entertainment Media Inc. and Takahiro Kishimoto, Head of Animation, International Business Department of TV Asahi.
Chua said: "It's a story about love and family set against the action-packed world of street basketball, where the stakes are always high and life the biggest game you can win."
“Philippines has a vibrant TV and film industry with a rich culture of storytelling. Right from the onset we were determined develop the show right here so that it captures the essence of life in Manila. I am immensely proud of what we have finally created in Barangay 143,” said Jyotirmoy Saha, CEO, August Media Holdings.
Fans can enjoy Barangay 143 not just as a TV series but digitally, in print and as consumer products.
The "Barangay 143" Street League mobile game is already available on the Google Play Store for Android and the iOS App Store. The narrative story within the mobile game leads to the suspense and drama that drives the story for the upcoming TV Series.
Chua said: “Within the series, the comic strip and even the game we have tried to capture the real-life experiences of the Philippines through the art and the sounds."
“With 'Barangay 143' Street League we also created a unique experience that helps players compete with friends in cyberspace but get their wins rewarded in the real world,” she added.
Set against the backdrop of gritty Tondo, the series also features original music from a whole host of celebrity Filipino singers and musicians. The series is painstakingly designed and produced here in Manila with the help crew from across Japan, South Korea, USA, Malaysia and Singapore.
“When we first came across 'Barangay 143' during its development phase, it seemed like a natural choice for us to be a part of. We hope that Japanese creativity will bring light into the Filipino story and characters to life,” said Takahiro Kishimoto, Head of Animation at International Business Department of TV Asahi.
By Tyson Nessman